3 Reasons to Stop Worrying about Your Site Rank
|Note: Google has recently abolished Page Rank, that is why some information in this post may be out-of-date. Instead, we use own evaluation system – SB Rank, which is based on DA and PA index.|
Why you should stop worrying about your site PR?
Reason 1If you don’t work for Google, you know absolutely nothing about PageRank and its real impact on your site positions on SERPs. That is why any manipulations aimed at the PageRank sculpting (e.g. playing with nofollow links within your webpages) is nothing but one more way to waste your time in the context of your site optimization. As you can see in the example above with pizza NY search, the PageRank is not as crucial, as many people think.
Reason 2If you run any link popularity campaign which implies your getting high quality links from the webpages with high PageRank, it will increase your site PR anyway. As you know, the link building main aim is the site promotion on SERPs. However, after the link building campaign the site PR index goes up as well. By the way, this by-effect is frequently used as a marketing lure in the frames of different special offers, etc.
Reason 3PageRank sells neither your product nor service. Your site rankings on Google do. Your rich and interesting content does. The price of the goods you sell does. Even the Google trust towards your site does. Your site PageRank will be the last thing your client will look at when choosing new earphone/ferarri/pizza and so on. So, if you want to see your site on the Google top, pay attention to the things which are really important: your content and the quality of your inbound links. And stop worrying about your site PageRank.
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